Email marketing is directly marketing a commercial message to a group of people by using email, which has been proven to be one of the best market tools used by all-sizes of businesses. So, finding the best email marketing tool is very crucial for users to conduct successful online business. In below, we will introduce top 5 email marketing service providers in the industry.
Best Email Marketing 2016
We recommend Constant Contact, Aweber, MailChimp, GetResponse, and BenchMark as the Best Email Marketing service in 2016, with which you can easily start your email marketing campaign with proper tools.
|In-Depth Review||Read Review||Read Review||Read Review||Read Review||Read Review|
|Discount||60 Days Free||30 Days Free||N/A||N/A||N/A|
|Claim the Deal||Link Activation||Link Activation||Link Activation||Link Activation||Link Activation|
|Import Mailing List||Yes||Yes||Yes||Yes||Yes|
|Social Media Tools||No||No||No||No||Yes|
|Create Messages From Template||Yes||Yes||Yes||Yes||Yes|
|Email Job Scheduling||Yes||Yes||Yes||Yes||Yes|
|My Review||Constant Contact||Aweber||MailChimp||GetResponse||BenchMark|
|Hosting Review||Constant Contact Review||Aweber Review||MailChimp Review||GetResponse Review||Benchmark Review|
|Website||Visit ConstantContact||Visit Aweber||Visit MailChimp||Visit GetResponse||Visit BenchMark|
#1 Email Marketing Service – Constant Contact
Constant Contact is eager to help customers achieve online success. The company claims that its in-house professional services team can help users handle everything from setting up their account to creating custom campaign templates.
The most noteworthy is that Constant Contact has the ability to get users emails in front of more people. Constant Contact does its work always staying compliant with CASL and CAN-SPAM legislations, which is why its deliverability can be as high as 98%. It also owes Constant Contact real-time track & report tools, and built-in Spam Check tool.
Besides, at Constant Contact, users can get easy-to-use email creation tools, such as 400+ templates, Drag-and Drop editor, Constant Contact Autoresponder, etc. Contact management is smart with less of the “management”, which means users can manage their list effortlessly. Constant Contact advanced features including online event marketing, donation collection, online surveys & polls, and email coupons, enable users to extend marketing beyond the inbox.
The company gives 60 days of trial for free, and up to 15% discount for 12 months of accounts. That is, users can start Constant Contact email marketing at $17/mo, rather than $20/mo. Also, users can receive a 30-day full money back guarantee.
To learn more details, please go to www.constantcontact.com.
Best Email Marketing Service for SMB– AWeber
As one of the powerful, easy-to-use email marketing tools, AWeber is recognized as one of the best email marketing service providers. The company packages a wide range of features for its users, including mobile-responsive sign up forms, subscriber management, newsletters, easy to use Drag and Drop Editor, HTML email templates, powerful RSS, email marketing analytics, email marketing API, and more.
AWeber recently launches a 30-day free trial, allowing users to try its complete series of features. Besides, the minimum email marketing plan starts from 19/mo, which comes with AWeber email creator, sign up forms, access to AWeber experts, industry-leading deliverability, simple email automation, etc.
Additionally, AWeber also offers live chat, email, and free phone support. AWeber Knowledge Base, free live webinars and video tutorials are available for users to look for further help.
To find more about AWeber, please go to www.aweber.com.
Best Cheap Email Marketing – MailChimp
MailChimp has over 15 years of email marketing experience. Offering professional email marketing service at low prices, MailChimp can attract users turning to it from others. 4 well-designed and flexible packages can meet different types of users’ needs.
Its lowest plan is totally free, allowing users to manage up to 2,000 subscribers and send 12,000 emails per month. Besides, customizable sign up forms, integrations with WordPress, Facebook, and Twitter, custom templates, Drag-and-Drop email designer, responsive email creation, free reports, MailChimp mobile, and more are all included in the minimum package. As for newbies, this plan is ideal to start.
Other more, if users grow rapidly and require more features and capacity, they can just upgrade to paid plan. It regularly costs $10/mo. Even better, users can purchase pay as you go plans, which are available for any sizes of list and start as low as $9/mo.
As for customer support, users can go to MailChimp Knowledge base to search guides and video tutorials. Besides, if they need technical support, they need log in MailChimp first, and then the access is available.
To get more details about MailChimp email marketing, please visit www.mailchimp.com.
High-End Email Marketing — GetResponse
GetResponse is one of the most professional email marketing companies, offering a wide range of email marketing tools to help customers achieve online success.
Users at GetResponse can get its all-in-one signup forms, list builder wizard, advanced segmentation and a series of list builder applications. All these list building tools help users manage good lists easily. To boost users’ contact base, GetResponse launches a list building program, which can make users’ marketing move to new level.
In respect of email creation & sending, GetResponse provides users with plain HTML code editor, images galleries containing more than 1,000 iStock images, built-in image editor, Drag & Drop creator, A/B testing for content, subject line, time of day, and others, as well as Autoresponder 2.0. All these creation tools will make email design and sending very easy.
GetResponse also provides advanced analytics which is Email Intelligence. It will track everything in users’ accounts, and report them by various types. Users can use it to figure out what is going on, how to improve their email campaigns, and how much they earn.
GetResponse APP Center is the place where users can get the most popular apps to create wide social networking.
To such a wonderful email marketing provider, users can just pay $15/mo for starting plan. Besides what we have talked above, users can enjoy GetResponse responsive and convenient customer support.
To get more about GetResponse, please go to www.getresponse.com.
High Price Value Email Marketing — Benchmark
As one of the leaders in email marketing industry, Benchmark is famous for high price value. The company carefully prepares a free plan for some users who are new to email marketing. With this free plan, namely, Startup, users can send up to 14,000 email campaigns to up to 2,000 subscribers.
Besides, the company will give users the access to almost all features. Drag & Drop editor, responsive templates, A/B testing for subject line, Autoresponder, and RSS email campaigns can make users to create and send beautiful messages to their subscribers. Signup forms, list segmenting, and email delivery management can help users to target better contacts. Surveys, polls, and advanced Google Analytics will ensure the real-time tracking and reporting.
Social network is also important! Benchmark integrates with users’ favorite applications, so users can port over their existing data easily.
Free 24 hour service and support also come to users. If they have any questions, they can call Benchmark, Chat with it, or email it. Manuals, webinars, video tutorials, and FAQ are available too.
To get more information, please visit www.benchmarkemail.com.
How to Choose
As one of the most cost-effective methods to make profits, to choose a right email marketing company is very important! Besides meeting users’ current email marketing requirements, a right email marketing service provider can also help them do much more marketing than before, and move to a new level of email marketing.
Thereby, before making the final decision, users need figure out several questions at first, which are as following:
- What are their organization’s needs?
- What can email marketing bring for them?
- How many email addresses are in their current websites?
- How often do they email?
- Which types of segmentation do they use?
- What are their organization’s plans for future growth?
Once they make sense these questions, they need compare various email marketing service providers, based on the criteria and major considerations in below:
Deliverability — high deliverability means users’ marketing has the possibility to perform at the peak; great performance means high revenue and return on investment. To increase deliverability is to increase profits. So, users need check that how the company ensures and increases its deliverability.
Engagement — Engagement is very important, because on engagement, on marketing. To drive more engagement, users need to send amazing content and improve in time. It requires that email marketing companies provide premium and optimal list building & management tools, and email creation & sending tools.
Analytics – Real-time reporting is very important to ongoing improvement. The right email marketing companies can offer users the valuable reports according to real-time tracking. These reports are the basic reference for users to make progress. Therefore, an good analytics is a pair of insightful eyes.
Support – a good email marketing service provider must understand the importance of good customer support. Responsive and convenient support can help users a lot. Besides online resources, like knowledge base, blog, tutorials, FAQ, and manuals, the right company need provide multiple contact channels for uses in case of emergency. The most common methods include live chat, email, phone, and ticket.
Fees – users all want a powerful email marketing solution, but it must fit their budget. If not, the company is not the right, either. Users need email marketing to make more money, not to spend more money. So, try best to find the plan with the lowest costs but enough features. And note there are many big companies who provide the free small marketing plans, which are quite suitable for some small business. Moreover, uses have to check the payments clearly. Monthly cycles and Pay as you go credit have different pricing.
To sum up, users need answer the questions above first, compare email marketing companies from the five aspects, and then balance their needs and the offerings from the companies they list before; finally, they can find the right email marketing company.